Using Creativity for Social Change: Swati Bhattacharya on Ghotul, Consent & Purpose-Driven Storytelling
In this episode of The AboutHer Show, host Sangeeta Relan speaks with Swati Bhattacharya, a multi-award-winning creative director whose work embodies The Road Less Travelled, using creativity, voice, and visibility to challenge silence and stigma.
Swati reflects on her journey into advertising, the evolution of her purpose-led philosophy, and the thinking behind Ghotul, her latest short film for UNAIDS that draws from Gond traditions to address adolescent sexuality, consent, and shame. The conversation explores how storytelling can function as leadership, making invisible voices visible through media and representation.
The episode also touches on backlash, resilience, and what it takes to stand by uncomfortable truths, before closing with insights for the next generation of creators and a rapid-fire round.
🎙️ A powerful conversation rooted in Voice & Visibility, courage, and choosing the unconventional path.
Tune in to the podcast on:
Spotify | Apple Podcasts | Audible | YouTube
Share This On Social
About the Author: Sangeeta Relan
Related Posts
I’m Sangeeta Relan—an educator, writer, podcaster, researcher, and the founder of AboutHer. With over 30 years of experience teaching at the university level, I’ve also journeyed through life as a corporate wife, a mother, and now, a storyteller.
